Users will soon have a new feature that enables them to lessen the volume of artificial intelligence-produced media appearing in their feeds. This move comes as the company revealed that it currently hosts in excess of 1 thousand million content made with AI.
Testing and Rollout
The new functionality is being tested over the following weeks before a full-scale launch. This advancement coincides with a increase in AI content, driven by emerging AI video creators.
The Broader AI Trend
It has been noted that approximately one in 10 of the quickest rising video streams on a popular video site primarily display AI-generated videos. A significant portion of this material is considered “AI slop”, a phrase for substandard, factory-style content that is typically illogical or dreamlike.
Based on user feedback that numerous viewers enjoy content produced via AI tools, from digital art to science explainers, and we want to offer the community the power to adjust the amount of that, depending on their own choices,” stated a company executive.
Volume and Proportions
The service announced that there are presently 1.3 billion videos on its app labeled as made with AI. Collectively, over 100 million pieces of content are submitted to the app each day, making AI content a limited part of its overall inventory.
User Control Features
Members will be capable of limit or boost the volume of artificial media they see by using the “manage topic” setting in the application and choosing “AI-generated content”. Other topics that are already be controlled under the setting include politics, fashion, cosmetics, and choreography.
Content Labeling and Policies
TikTok’s guidelines require creators to label lifelike AI-generated content, and it prohibits dangerous deepfakes of celebrities or emergencies. Any authentic-looking AI video that is not labeled can be taken down under its user guidelines.
In addition, the service will now add an artificially created tag to content created with its own AI tools, or identified by an industry-wide initiative for recognizing content made by AI. This measure is designed to deter users from trying to circumvent the tagging system.
Educational Initiatives
TikTok is additionally launching a two million dollar AI literacy fund for specialists and groups to create informative material about using AI responsibly. This initiative will assist non-profit groups focused on teaching programming and robotics.
Content Safety Approach
TikTok has defended its content review process, following controversy over plans to cut jobs for hundreds of content moderators in the United Kingdom. It is set to eliminate a significant number of roles in its user protection division in London, with labor groups and internet security professionals raising concerns that staff are being displaced by AI moderation.
A company official stated that people-led review would remain essential, but artificial intelligence can safeguard staff by eliminating the most harmful content ahead of it is viewed by humans. The company reported a 76% decrease in explicit and harmful content seen by human moderators over the last 12 months due to the use of its AI tools.
It is vital to balance staff and AI to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we also think it’s very important to reduce exposure to unsafe media as swiftly, which is the area in which a lot of the machine support is really helping us operate efficiently.”
